The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Real Racing GTI
Agency: AKQA / Washington
Client: Volkswagen Category: Mobile Applications/Sites / Branded Games
Priceless Picks
Agency: McCann Erickson / New York City
Client: MasterCard Category: Mobile Applications/Sites / Social Networks/ Community
iLingual
Agency: LEAN MEAN FIGHTING MACHINE / london
Client: Emirates Category: Mobile Applications/Sites / Services
NIKEiD iPhone Application
Agency: R/GA / New York
Client: Nike Category: Mobile Applications/Sites / E-Commerce
500 faces
Agency: AgenciaClick Isobar / São Paulo
Client: FIAT Automóveis Category: Mobile Applications/Sites / Durable Goods
Pathways to Housing Installation
Agency: Sarkissian Mason / Shelby Township
Client: Sarkissian Mason Category: Mobile Applications/Sites / Public Service/ Non-Profit
Waterslide
Agency: Dare / London
Client: Barclaycard Category: Mobile Applications/Sites / Branded Games
LEGO Photo
Agency: Pereira & O'Dell / San Francisco
Client: LEGO Category: Mobile Applications/Sites / Consumer Goods
Nike True City
Agency: AKQA / London
Client: Nike Category: Mobile Applications/Sites / Social Networks/ Community
Red Flag
Agency: Ogilvy Shanghai / Shanghai
Client: The North Face Category: Mobile Applications/Sites / Social Networks/ Community
Clink-Clink
Agency: Gotham / New York
Client: Waterford Category: Mobile Applications/Sites / Durable Goods
Prius iPhone App
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, U.S.A., Inc. Category: Mobile Applications/Sites / Durable Goods
CityGT
Agency: JWT Melbourne / Richmond
Client: VicRoads Category: Mobile Applications/Sites / Public Service/ Non-Profit
Last Call
Agency: Jung von Matt AG / Hamburg
Client: NBC Universal/13TH STREET Category: Mobile Applications/Sites / Augmented Reality
The Official 2009 US Open iPhone App
Agency: DIGITAS, NY / New York
Client: American Express Category: Mobile Applications/Sites / Services
Knitting mania
Agency: Nolin BBDO / Montreal
Client: La Fédération des producteurs de lait du Québec Category: Mobile Applications/Sites / Branded Games
Nike Football + 'Master Control'
Agency: AKQA / London
Client: Nike Category: Mobile Applications/Sites / Consumer Goods
Drinkspiration by ABSOLUT
Agency: Great Works / Stockholm
Client: ABSOLUT VODKA Category: Mobile Applications/Sites / Consumer Goods
Sit or Squat
Agency: Publicis / New York
Client: P&G Charmin Category: Mobile Applications/Sites / Consumer Goods
Pizza Hut iPhone App
Agency: IMC2 / dallas
Client: Pizza Hut Category: Mobile Applications/Sites / E-Commerce
Travel Planner "Interactive Outdoor Poster"
Agency: Forsman & Bodenfors / Gothenburg
Client: Västtrafik Category: Mobile Applications/Sites / Corporate Website